In the 21st century, successful brands and businesses need to stand out and resonate with consumers.
EP Group has a unique in house media and events team that combines over a decade of expertise in creative and business fields.
We deliver best in class photography, cinematography and event services that develop exceptional content and experiences.
We combine our expertise to best recognise the needs of your brand and marketing needs.
Pictured (above): FILA Australia Campaign by EP Group
"At the heart of our business, is a unique willingness and passion to quietly, diligently and without compromise, develop the best possible suite of commercial services for our customers."
- Eric Peng | Managing Partner, EP Group
SOME OF OUR CLIENTELE
We are experts in marketing with extensive experience in a wide range of industries - from FMCG, fashion, medical, government, technology to hospitality.
Our clients include some of Australia's most powerful brands, icons and destinations. We develop our commercial services to recognise your unique needs, and innovate to help you achieve commercial success.
Our in house team can provide end to end management of all your brand and marketing needs:
Commercial Strategy
Brand Audit
Commercialisation and Strategy Planning
Consumer Lens Audit
Consulting
Digital Marketing
Brand Strategy
Social Media Management
Web Design
Graphic Design
Marketing Strategy
Field Marketing
Event Activations
Photography, Cinematography and DJ
Point of Sale Design
Project Management
Retail Strategy
Please contact us for an obligation free consultation at info@epgroup.co
Pictured (above and below): YBF Fintech Awards - Red Bull Australia.
Photography, DJ, Bar Execution and Logistics by EP Group
A commercially orientated approach with a deep understanding of strategy and consumer behaviour.
Our difference begins in our approach and understanding.
We are a marketing firm that does things differently.
We take the time to engage with our clients to understand their unique business needs, develop a clear strategy in consultation and execute with industry leading results.
We've shared below just three of our key pillars we use to drive our client success.
Key Consumer Groups (KCGs)
Our strategy will always consider your key consumer groups (KCGs) new and old, even the nuances within your different product/service offerings. Using a considered approach to understanding buyer behaviour, decision making and loyalty.
Pictured (above): EP Group Managing Partner, Eric Peng presenting at the
National Gallery of Victoria (NGV) on Visual Communication Design, Branding & Industry
Localisation & Emotion Based Marketing (EBM)
Brands and marketing are most memorable when localisation and Emotional Based Marketing (EBM) is considered. We consider the appropriation of brand personality, location, influencers and lifestyles to bring brands closer to people.
Consumer Psychology
Understanding what makes consumers attracted to your brand, how you acquire leads, and with a commercial focus to maximise your business performance. We review the quantitative and qualitative drivers. We translate this into your brand strategy early on, and into your media content.
4K Ultra High Definition Video
Utilising the latest technology from our partner Sony Australia, we combine the best 4K ultra high resolution technologies with our in-house creative team.
Experience breathtaking clarity and sound in video.
Branding & Strategy
We develop innovate solutions to meet your brand's media needs. With a focus on strategic content and storytelling, you can rest assured that we can meet the highest standards and requirements.
Professional Photography & Content Creation
Our highly experienced photography and media teams work in tandem to meet the requirements of your brief. Developed in consultation with our brand team, we ensure that our content is engaging and high quality.
Pictured (above): Collins Quarter Campaign by EP Group
Pictured (above): Starry Night, Captured by Will Reid, EP Group
Pictured (top, header image): Royal Brighton Yacht Club Campaign, Captured by Matt Roberts Clifton, EP Group